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Pink Connect and Formula Freight Press Release
How to save money as a small to medium business through reviewing your suppliers
July 2009
Formula Freight, founded in 1986, is a privately owned independent freight forwarder based in Hounslow, near Heathrow. The business has grown from being an European Road freight operator into a provider of global logistics across the UK and Europe, including worldwide coverage for air and sea, offering a range of freight forwarding services, tailored to each of their customer's individual requirements.
The team at Formula Freight know that to succeed in the current economy you need a competitive edge and they have found this through the clever use of leading edge IT and making sure they buy in the best services that they can to support their growing customer base.
As they have grown into a £5m turnover business, Formula Freight has worked hard to build a team of experts who understand the business they are in, knowing that the service they provide is what differentiates them from others in the market. They believe in the use of the most advanced communication technology and IT equipment to ensure unparalleled professionalism. But even so they have had to make sure they still remain competitively priced by working harder and smarter through controlling their costs.
A recent review of their telecommunications and utilities suppliers through the recommendation of a friend has saved Formula Freight thousands of pounds through their introduction to local telecommunications company pinkconnect Twickenham. Bill Shay the Managing Director of Formula Freight was pleased to make the connection, as he said "I was pleased to meet Tony, who had a straightforward approach to meeting my business needs, did not use technical jargon and even better said the immortal words "this is going to cost you nothing"
"In running a small to medium business, so much time is spent running the business there is not much time left over for reviewing costs. I am a freight fowarder, not a telecoms expert, and as sure as eggs are eggs I was pretty sure we were overpaying for many of our services. Tony from pinkconnect did what needed to be done in assessing our current business gas, electricity and telephony bills and came up with huge savings that could be instantly achieved, which all goes to our bottom line.
As part of a further review of the business, they have been able to provide me with a global vehicle tracking solution that will make the management of my vehicles more efficient as such generating more revenue per day. They have done this on a 3 year contract at a good price so I can control my costs."
"I like the no-nonsense approach that pinkconnect has and their integrity, for which I am happy to offer my customer loyalty."
Tony O'Connell explains, "pinkconnect was set up with the express intention of providing UK businesses with genuinely competitively priced Telecommunications services, Utility supplies and specialist solutions such as Vehicle tracking. Our core aims are to explain in simple English what the services consist of, reduce costs and keep businesses ahead of the game. We are pleased that our review of Bill's services and utilities has enabled him to cut his costs significantly, improve the efficiency of his vehicles and add significant amounts of money to his bottom line "
For more information contact:
Tony O'Connell at pinkconnect on: 0203 0042242 or, Bill Shay at Formula Freight on: 020 8572 333







